The camera revolution with the iCam: If Apple builds a digicam

Again and again, rumors are circulating on the Internet that Apple is venturing into new product areas. So it should – be read in the official biography – have been a big dream of Steve Jobs to get a TV at the start. We wonder how it would look as if the company from Cupertino is developing a digital camera. The target group were neither professionals nor modest occasion clippers, but the middle: Luxury snapshot photographers.

So far that is not fetched. Walter Isaacson, the official biographer of Steve Jobs did, in a interview with The New York Times announced that the camera market was definitely in the sight of Steve Jobs. Fits to the company from Cupertino in the past has repeatedly filed patents in the field rather interesting photo and video, for instance, a revolutionary flash system . It’s no wonder that the Internet is back on design studies, such as an Apple camera might look for. The latest example comes from Antonia DeRosa and is on the following image to be admired.

That the Apple-digicam in an aluminum unibody enclosure infected with large glass areas, should indeed be clear. The front display in this photo is a nice idea, if a finished product where Apple have an unlock slider would be allowed at least highly doubtful. The same applies to the fact that the camera is from Cupertino would rely on interchangeable lenses, which are borrowed from DeRosa to the rendering of Nikon’s 1-series. On the one hand, would be the interchangeable lens principle for most Apple-luxury snapshot photographers – without someone wanting to come too close – too complicated. On the other hand, the 1-Nikon lenses are still too bulky to be integrated into a design that Steve Jobs would nod.

So what gets the iCam for an outfit? The image sensors of digital cameras, cell phones and cheap one drop significantly in poor lighting conditions – neither the latest iPhone 4S nor any digicams with 1 / 2 0.3-inch sensors provide at parties really handsome shots. We would be an image sensor between the 1 / 1 0.7-inch format as used for example in the Canon PowerShot S100 used Nikon and each suspect twice as high and wide CX-chip. In terms of resolution 10 megapixel range from completely – all it takes for a razor-sharp A4 expression. And for Facebook & Co. anyway. Fewer pixels for the image quality in low light conditions are conducive.

In addition, we tap the CMOS technology in combination with a powerful image processor. The Nikon one V1 braces for example, 60 frames per second with full resolution – and ten frames per second with continuous tracking autofocus. Also captures the Nikon digital camera next to Full-HD video clips at a reduced resolution even with a 1200 fps. This represents an approximately 50-fold slow motion. Nikon is also interesting in that the manufacturer has integrated into the CX-image sensor dedicated autofocus sensors that allow a much faster focusing than the competition.

The problem with larger sensors, however, that the associated lenses are larger. A 30-fold mega zoom so you can not expect more, but perhaps a maximum of three to five times optical zoom. Panasonic has recently announced the Pancake zoom lens shown how much can get out here.

Not only Nikon, but also features dozens of other manufacturers have to offer, which is an Apple camera would be good to face. Sony, for example, we borrow the refined multiple recording modes including Sweep Panorama, HDR-automatic, multi-shot night photo and the like. Samsung’s dual-view cameras have to offer with the front panel displays an interesting idea, which also has the above-mentioned design concept. In addition, the Samsung SH100 is already a digicam with WiFi and Facebook and YouTube upload on offer. A direct link to the outside world should not miss on Apple’s digital camera, of course. But more on that later.

And also in previous Apple patents, there are interesting features. Since there is for example an automatic correction function for converging lines or the aforementioned flash that should be in a position to illuminate different parts of the motif varies greatly and thus to avoid overexposed subjects in the foreground and a dark background at the same time.


As far as the hardware, and if not too great revolutions – but one of Apple’s great strengths was, after all, whatever the application. And here there have so far failed all other manufacturers to differentiate themselves from the crowd. Sure, Samsung’s camera SH100 offers some rudimentary image processing functions and an upload function on a variety of photo and video sites. But if one compares the software of the SH100 from Samsung’s Android phones, the camera looks bad at once pathetic and ridiculous. Even a 100-euro Android phone and even the old iPhones offer more options for editing the photos than any current camera.

Among the many smartphone functions are not integrated at the factory, but can be retrofitted over the countless apps. Instagram , Adobe Photoshop & Co. transforming even boring snapshots with a few specific tips and finger swiping on the screen into artwork. A camera on the IOS (or, if the manufacturer is not Apple, and Android) is running, would have immediately almost unlimited expansion possibilities.

This of course applies not only photos but also for video snippets that can be cut with iMovie also go together in short films. With microphone input would be so interesting for the iCam raging reporter and video blogger. Thanks to the integrated wireless module, the recordings will be forwarded immediately to Facebook, YouTube & Co.

Anyone have an iPhone or Android smartphone owners can connect mobile phone and camera and upload the images via HSPA right from the lake or from the show. Of course it is also not possible to order directly from the camera prints and photo books, or send the images as postcards. The Apple can indeed even now it all .

Mit der iMovie-App lassen sich schon jetzt auf dem iPhone ganz nette Filmchen zusammenschneiden.
With the iMovie app can already be cut together now on the iPhone very nice movies.

As for the recording functions would be similar spheres in the iCam also like the Nikon Series-1- move. Although there were hidden somewhere a few manual controls, but in the foreground are automatics. The Scene Recognition System with Face, Smile and Blink Detection gives good results without much effort. In difficult situations helps further the speed image sensor, the multiple picture modes like Sweep Panorama, HDR provides automatic et cetera. Here there is certainly much room for innovation from Apple – and resourceful tinkerer App. One option would also be an augmented reality function, which gives the photographer tips for recording at the current location and tells him particularly interesting subjects in the area.

Now Apple must build this camera only. And, ideally, offer an attractive price. With the costs of producers from Cupertino certainly has a certain bonus. The fact that Apple products are a good bit more expensive than the competition, one is accustomed. And between 600 and 800 euros to believe that such a move depends on the digicam then certainly features. One can only hope that the user can replace the battery yourself, and that the photos can be transferred without the help of iTunes on the computer.